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Cookie & Tracking Policy

Last Updated & Verified: August 12, 2026 | RERA & RBI Compliant

Official Governance Document

Cookie & Tracking Policy

1. What Are Cookies?

Cookies are small text files placed on your computer, tablet, or smartphone when you visit a website. They are widely used to ensure websites function efficiently, remember user preferences, and provide analytical data to website operators.

2. Types of Cookies We Use

We utilize the following categories of cookies on our website:
  • Essential & Security Cookies: Necessary for the secure operation of our loan calculators, session authentication, and protection against Cross-Site Request Forgery (CSRF).
  • Performance & Analytics Cookies: We use Google Analytics to measure visitor traffic patterns, page load times, and calculator utilization to continually refine our UI.
  • Advertising & Conversion Cookies: Cookies from Google Ads (GCLID) and Meta/Facebook (FBCLID) enable us to track marketing campaign efficacy and prevent duplicate lead submissions.
  • Preference Cookies: Remember your selected loan amounts, tenure choices, and city selections across browser refreshes.

3. Managing & Disabling Cookies

You can choose to accept or decline cookies through your browser settings (Chrome, Safari, Firefox, Edge). Please note that disabling essential cookies may prevent our financial calculators and application forms from functioning correctly.